About

I’m Sarah Giffrow, the Creative Director and Benevolent Overlord of Upswept Creative, a website and online marketing studio in Portland, Oregon. I'm a tender-hearted, nerdy leftist and I have... a bit of an axe to grind with the world of online marketing.

The Radical Marketer is a newsletter where I write about how to cope with online marketing when you're trying to survive in a capitalist world. If you want to promote your work without making the world worse, then you're in the right place, and you're in good company.

Every other Tuesday, you'll get articles from me that:

  • guide you towards building online marketing habits that feed your mission, without filling the pockets of tech billionaires
  • help you bring more of the radical acts and ethical practices that matter to you into your online marketing
  • offer practical advice, free from the noise of the corporate hype machine

Here are a few ways to get help from me:

Subscribe to The Radical Marketer

You'll get musings on how to deal with online marketing and tech more radically and ethically, free to your inbox, every 2nd Tuesday. Choose your tier here.

  • Access to all the things: By signing up, you'll get access to the full archive of everything that's been published. Paid subscribers will also get access to cool tools and bonuses to improve your marketing efforts.
  • Fresh updates straight to your inbox: No need to sweat whether you missed something because of a pesky algorithm or news feed–subscribing gets my weekly updates delivered directly to your email.
  • Join a growing community of radical humans: Going it alone, well, sucks. Come be in community with people like you, who want to take down the bro-ligarchy and make the world a better, more inclusive place for all.

Request a Free 5-Minute Online Marketing Audit

I do a brief, high-level review of your online presence, from web to email to social, and share 5 minutes of honest insights and quick wins you can implement to get found more easily. Request a Free Online Marketing Audit.

Get the Simplify + Sell Website Planner

I built my free Website Planner to take the confusion out of what to say and where to say it on your website. You'll have what you need to build a website that books more clients, whether you DIY or hire a pro. Get your copy of the Website Planner.

Book Your Consultation with Team Upswept.

We didn't come to play! My squad and I deliver the full meal deal for your done-for-you online marketing needs, whether it's website, social, or email, or all three. Go get on our calendar!