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Sarah Giffrow

Sarah Giffrow

I'm a website nerd and accidental marketer, a tender-hearted anti-capitalist, and a working parent. I share sound advice and salty takes about we can make the online marketing world a more inclusive and ethical place.

Portland, Oregon
Will Ferrell in Elf saying "you sit on a throne of lies."
Social Media

Meta could be testing AI-generated ads with our content

The Radical Marketer: "Break Up with Social Media," with a broken heart in the background
Social Media

The cleanest breakup you'll ever have

hand pulling cash out of a wallet, another person's hand yanks the wallet away
Email Marketing

Email newsletter platforms that aren't Substack

Snoopy typing on a typewriter

What you should know about LinkedIn Newsletters

"What do you want to hear about?" with The Radical Marketer logo and a speech bubble
Announcements

Break up with social media

Captain Holt on Brooklyn 99 saying, "everything is garbage."
Community

How do we do marketing when everything is terrible?

Cookie Monster looking at two plates, trying to choose between a cookie or fruit
Social Media

What alternatives are there to Instagram and TikTok?

Ice-T eating and dancing in a kitchen
Community

Navigating the National Shutdown as a small business owner

Mr. Burns pointing at a sign that reads, "Don't Forget, You're Here Forever."
Email Marketing

Social media usage rights make a great case for email marketing

Marc Maron saying, "I don't have a demographic, I have a disposition."
Online Marketing

Demographics in online marketing are less reliable than ever

Jeffrey Tambor on Arrested Development saying, "I don't want these."
Social Media

LinkedIn doesn’t want your external links

Sherlock and Watson looking at computer, with the text, "This might break the internet, jawn"
SEO

Your organic website click-throughs may be dropping

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Brought to you by Sarah Giffrow and her band of online marketing nerds at Upswept Creative in Portland, Oregon.