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Sarah Giffrow

Sarah Giffrow

I'm a website nerd and accidental marketer, a tender-hearted anti-capitalist, and a working parent. I share sound advice and salty takes about we can make the online marketing world a more inclusive and ethical place.

Portland, Oregon
Eddie Murphy in a lounge chair on a beach drinking champagne

Newsletters you should make time for

Andy on Parks and Recreation saying, "I wasn't super paying attention"
Community

Our attention is our secret weapon

Nina Leakes saying "hi haters!" and blowing a kiss
Social Media

Does viral content equal social media growth?

Abed on Community saying, "I now pronounce you, canceled."
Tech

I survived canceling my Adobe subscription

Jayne from Firefly standing next to Mal saying, "Testing. Testing, Captain, can you hear me?"
Tech

SEO vs AI Search: a not-so-epic battle

screenshot of a worksheet, overlaid with The Radical Marketer logo and "Instagram Bio Reconfigurator"
Social Media

Tune Up Your Instagram Bio

Ripley in Alien saying, "I say we take off and nuke the entire site from orbit."
Social Media

Hit "pause" before you delete Instagram

Woody and Buzz Lightyear riding a horse, Woody saying "Buzz, Give me a Boost!"
The Back Catalog

Using Instagram Stories to boost your reach

Alexis and Moira Rose looking at her phone saying, "We have five likes!"
Bad Ideas from Tech Bros

Instagram's Repost feature does more harm than good

The Radical Marketer: Help us get to 50 Supporters!
Announcements

Support the most radical online marketing newsletter you know

Man in a suit and tie saying, "this place doesn't deserve me!"
Social Media

This online marketer is quitting Facebook

Close-up of Kaa the snake with hypnotic eye swirls
Bad Ideas from Tech Bros

The U.S. TikTok deal is nigh

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Brought to you by Sarah Giffrow and her band of online marketing nerds at Upswept Creative in Portland, Oregon.