Tech
What we should learn from the AirTable buyout
Bending Spoons just bought AirTable. What will you do when our favorite online tool gets sold?
Sarah Giffrow
I'm a website nerd and accidental marketer, a tender-hearted anti-capitalist, and a working parent. I share sound advice and salty takes about we can make the online marketing world a more inclusive and ethical place.
Email Marketing
Is inbox AI tanking your email performance?
Inbox AI has already become an annoyance at best, and a communications nightmare at worst. Is it also filing your marketing emails in the trash?
Social Media
How to block Meta’s AI image generator from using your content
Instagram content is now open to be used by Meta’s new AI image generator, Muse Image. Here’s how to turn that off.
Tech
Can you still reach your people on the same marketing channels?
Audiences are making values-based tech decisions. Do you want the audiences using trendy new tools?
Social Media
Do visibility challenges actually help your social media?
Is a visibility challenge the kick in the butt you need to market more consistently? Could be! Will it get you results? It depends.
Announcements
I'm going to pace myself
I'm changing things up, and you can help steer me in the most helpful direction.
SEO
How to optimize for DuckDuckGo
Concerns about AI and privacy have users shifting to DuckDuckGo. How is SEO different outside of Google?
Online marketing when life gets tough
Life has a way of happening when we least expect. How do we make sure our marketing doesn’t stop when we step away?
SEO
What does an AI-powered Google search mean for SEO?
Google's newly-announced AI Mode is sure to have some effects on our search traffic, and on whether we get the information we want.
Social Media
Want the Meta AI app to ‘interpret’ your photos?
What exactly is Meta AI using our images for, and what are the implications?
How do I avoid using AI for my marketing?
Avoiding AI use in my work is more than just willpower. There are habits we can build so content ideas are always there for us when we need them.
What happens when social media dies?
I’m riding the struggle bus through this messy moment in marketing.