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Online Marketing

Marc Maron saying, "I don't have a demographic, I have a disposition."

Online Marketing

Demographics in online marketing are less reliable than ever

Sophia on Golden Girls saying, "boy, can you tell a story."

Online Marketing

Is 2026 is the year of the storyteller?

Wile E. Coyote fires a cannon, but the cannon blasts backwards into to him

Online Marketing

What I learned from an underwhelming launch

man in sunglasses singing "I'm Back"

Online Marketing

Re-engage your email list less awkwardly

Sticker with a drawing of a possum in the middle of a flower, with the words "Please do not perceive me"

Online Marketing

The Main Character Energy We're Avoiding

ChatGPT is becoming a marketing channel and I hate it

Online Marketing

ChatGPT is becoming a marketing channel and I hate it

Geordi LaForge with disapproving hand up: "using jargon and buzzwords in your marketing" Geordi with approving finger point: "using words that actually have meaning for you and your audience"

Online Marketing

When an Instagram Bio Has Nothing to Say